[telecom] GOP Presidential Hopefuls Experiment With Mobile Ads in Early Contests

Jan 23, 2012 1 Replies
[telecom]  GOP Presidential Hopefuls Experiment With Mobile Ads in Early  Contests open original image

GOP Presidential Hopefuls Experiment With Mobile Ads in Early Contests



Likely the 'Last Screen Someone Will Look at When They're Going in to Vote,' Mobile Also Allows for More Creativity, Engagement



By: Cotton Delo Published: January 23, 2012



Spending on mobile ads by political campaigns this election cycle will take up only a fraction of candidates' war chests, but the digital teams of GOP presidential hopefuls are busily experimenting with mobile, using it to target specific locations and interest groups.



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Please, no unsolicited SMS or MMS, at the carriers' current per message charges, unless they can be delivered as "sender-prepaid".

Cheers, -- tlvp

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