Reading a little farther in the news story:
"The whole blogging thing was so new back then, I never expected > anyone to find it and read it," said Burch, who was fired in May > 2004. "I wrote in the blog to let off steam, not stir things up, but > they viewed my e-mail signature as some kind of open invitation to > read those comments."
Huh? She put a link in her e-mail signature but didn't want people to view it as an "open invitation to read" things that were published on the Web?
This is *exactly* like the "Don't tell my boss about my cocaine habit" type of postings we would occasionally see in the early days of newsgroups.