FCC Gives ISPs Year To Adopt New Opt-in Privacy Regime
By John Eggerton, Multichannel News, 11/03/2016
The FCC says it will give ISPs a year, and theoretically even longer, to get their subs' permission (notice and choice) before sharing web browsing and app use histories with third parties for marketing and other purposes.
A divided FCC voted Oct. 27 on the new broadband privacy opt-in regime for sharing web browsing and app info. The order also includes data security and data breach notification rules as well as a prohibition on making info sharing a quid pro quo for service, and a case-by-case look at offering incentives to share info.
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Neal McLain