Hollywood Reporter, 06/14/2011 by Georg Szalai 6/14/2011
NEW YORK - Comcast Corp. is working with Facebook, Intel and other technology firms to create what it calls a next-generation TV experience, which will make the TV screen more interactive by adding Internet features and apps.
"This new experience transforms the way consumers watch television with a new guide and user interface that makes the TV screen more interactive, personal and social," the cable giant said.