Commentary: Flagship phones are giving us only incremental improvements, and our upgrade culture makes less sense than ever.
By Sareena Dayaram
We all know the drill. As Apple's annual fall event draws close, many of us start to check in on our previous two-year smartphone plan to see if we're eligible for an upgrade in September. After all, the newest phone is only the newest phone for so long. Even for discerning shoppers like myself, it takes serious willpower to resist the lure of say - a purple iPhone.
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