Practical Travel Twitter Comes to the Rescue
By MICHELLE HIGGINS The New York Times July 5, 2009
IF you're not protesting an election or promoting a product, Twitter, the microblogging site that has been getting so much attention these days, can be easy to dismiss.
It's been described as an ego-stroker for those who want to broadcast the minutiae of their lives in 140 characters or less. It's a virtual popularity contest to see who can rack up the most followers. And it's yet another way to procrastinate on the Web.
But after signing up for my own Twitter account earlier this year
As hotels, airlines and other travel companies line up on Twitter to promote their brands, customers who voice their grievances in the form of tweets are getting surprisingly fast responses for everything from bad airplane seats to poor room service.
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