Google Continues to Dominate Mobile Search

Jul 06, 2008 0 Replies
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Google continues to dominate mobile search June 18, 2008 By Jason Ankeny FierceMobileContent



Google dominated mobile web search in the first quarter of 2008 according to consumer research provider Nielsen Mobile, which reports that the web services giant accounted for 61 percent of mobile searches during the three-month period in question. Yahoo was a distant second with 18 percent mobile search provider share, followed by MSN with 5 percent. Google's lead is thanks in large part to Apple's iPhone--in February, Google said the device is responsible for 50 times the number of mobile searches of any rival handset, with Google's mobile head Vic Gundotra forecasting that mobile search will soon overtake traditional web search if other device manufacturers make mobile web access as user-friendly.



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