CenturyLink told to modify ad claims [telecom]

The National Advertising Division (NAD) wants CenturyLink to modify the way it compares its Internet speeds with those offered by Comcast.

Specifically, the advertising industry's investigative unit, which is administered by the Council of Better Business Bureaus, wants the phone company to address and revise claims that it is 13 times faster than basic cable, six times faster than basic cable, offers speeds up to 40 Mbps and speeds up to 20 Mbps, the organization said in a press release.

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Bill Horne
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