By Teresa Rivas Sept. 15, 2020
A rose by any other name would have the same thorns.
CenturyLink stock (ticker: CTL) is inching up early Tuesday on news the wireline firm is rebranding as Lumen. While it makes sense to break with the associations from legacy businesses of the past, the company won't be able to leave all its headwinds behind.
The usual caveats apply: Centurylink's web team is still doing its job and hiding every bit of newsworthy info that is available on the web, with rare exceptions going back months.
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