AT&T Takes Distracted Driving Effort To Airwaves [telecom]

AT&T is taking its ?It can wait? anti-distracted-driving campaign to the airwaves this summer with a jarring Internet film and television commercials depicting the disastrous results that can occur when checking one?s phone while behind the wheel.

The television campaign, from agency BBDO, uses slow-motion cinematography to depict the aftermath of what happens when a driver takes his or her eyes off the road.

formatting link

Reply to
Bill Horne
Loading thread data ... Forums website is not affiliated with any of the manufacturers or service providers discussed here. All logos and trade names are the property of their respective owners.