[telecom] Multiple Missteps Led to RIM's Fall

Multiple Missteps Led to RIM's Fall

By WILL CONNORS June 28, 2012

WATERLOO, Ontario - As the BlackBerry smartphone fell steadily further behind app-loaded rivals like the iPhone in recent years, it was time for an unambiguous response from the chief executive's office.

At Research In Motion Ltd., however, that was complicated. The BlackBerry maker had two chief executives. Moreover, their offices were about a 10-minute drive apart. Meetings with both of them present were rare, say former RIM executives and people who dealt with the company.

Many forces have combined to bring RIM to the point of reporting a quarterly operating loss, as is expected on Thursday, but one of them was a split personality in the executive suite, former executives say. As investor pressure mounted at the company recently, one CEO, company founder Mike Lazaridis, was focused on a make-or-break push to launch a next-generation BlackBerry with a new operating system. His co-CEO, Jim Balsillie, started pursuing a separate strategy that envisioned licensing out some of the company's proprietary technologies.

Both men are gone from the CEO suite now, replaced in January by former Lazaridis lieutenant Thorsten Heins. He is slashing costs. RIM says it is committed to seeing through the rollout later this year of its next BlackBerry. But Mr. Heins has hired investment bankers to explore options and hasn't ruled out a sale of a company, whose stock has tanked nearly 70% in 12 months and pushed its market value, at under $5 billion, to less than one-fifteenth of its peak.

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