Actually, there was a 'default' standard. Before the micro-processor rage, most CPE (DTE *and* DCE) had DB-25M(!!) connectors, and cables were DB-25F DB-25F, and came in precisely two varieties -- 'straight through', or 'null-modem' -- with -all- the signals carried. Modems and directly related devices were wired as DCE, and everything else was wired as DTE.
Even 'glass' terminals with a capability to 'add on' a hard-copy device often had the same connectors for both the modem and the printer.
When the hobby market developed, *then* things got seriously messy. If a computer was connected to a modem, it needed to look like DTE, because the modem was DCE. If it was connected to a terminal (or a printer, or, ....) it needed to look like DCE, because that 'other device' was hard-wired as DTE.
"Some people" started differentiating the DCE/DTE ports on the computer with different connectors (usually by selection of gender). With *NO* agreement on gender -- they couldn't have 'agreement' if the various manufacturers weren't talking to each other, and they weren't. Heck, you couldn't even count on what *KIND* of a connector (if any!) was provided -- remember for the home market, a lot of this was 'kit' stuff, and a kit-builder was expected to supply most of the 'routine' parts themself.
This kind of 'help' actually _caused_ more problems than it solved. Now you had to find a cable with the right kind of a 'bastard' connector on the one end, _and_ the proper wiring to the (more-or-less) standard connector on the other end. Did I mention that multiple manufacturers might use the same kind of 'non-standard' connector, with _inconsistent_ usage of the pins on that connector?
*SNARL*At least one vendor "got cute", and used a connector that could be plugged in two ways. One way, you got DTE, turn it over and you had DCE. This *WAS* 'really handy' a lot of the time, but it was a maintenance nightmare -- the plug wasn't labelled, and if it got 'unintentionally' unplugged, there was no way to tell _which_ way was the 'right' way to reconnect.
Yup. and it _was_ the "right cable" for some hook-up, somewhere. Of course, figuring out "what" it was right for was almost as big a challenge as figuring out whether a box of _unlabelled_ floppy disks could be used in your machine. (assuming you were one of the 'rich guys' _with_ a floppy drive, that is. :)
It was even worse than that. In the early days, lots of "serial ports" simply did *NOT* have _anything_ for the 'other' lines in the RS-232 specification. "Full serial port" chips were *EXPENSIVE*, but you could handle TxD and Rxd with little more than a couple of transistors, and (maybe a 'buffer' chip).
*SOMETIMES* some of the other signals were 'faked' by hard-wiring to +12 or ground, other times the kit instructions suggested simply jumpering certain pins together, to 'fool' whatever was on the other end. But, frequently, all those pins were simply left "N/C".