Verizon and Hearst to Create TV for Mobile Millennial Viewers [telecom]

Seeking to entertain the elusive millennial, Verizon Communications and Hearst announced on Wednesday the formation of a joint venture to develop programming for young adults to watch on their phones.

Called Verizon Hearst Media Partners, the enterprise will kick off this spring with two channels: RatedRed.com, aimed at "millennials from the heartland," with programming about music, food, outdoors, politics, military and faith, and Seriously.TV, offering a comedic take on current events at the speed of breaking news. Other networks are planned.

***** Moderator's Note *****

Future offerings will include "Guffaws for geezers", showing past political campaign promises being made, and "RatedXY.com", which features a fun-loving trio of grandfathers showing pictures of their wives' ankles when they were saucy sirens.

Bill Horne Moderator

read more and respond »

Posted 5 years ago by Monty Solomon in General Telecommunications Forum

Report misuse