Re: Postage Is Due for Companies Sending E-Mail

Feb 06, 2006 0 Replies


By SAUL HANSELL


> Companies will soon have to buy the electronic equivalent of a
> postage stamp if they want to be certain that their e-mail will be
> delivered to many of their customers.
> America Online and Yahoo, two of the world's largest providers of
> e-mail accounts, are about to start using a system that gives
> preferential treatment to messages from companies that pay from 1/4
> of a cent to a penny each to have them delivered. The senders must
> promise to contact only people who have agreed to receive their
> messages, or risk being blocked entirely.

So ... spammers sign up for this under a throwaway business/domain, send spam to AOL'ers knowing that the spam will be delivered without any filtering whatsoever, and then disappear.


I understand this cuts down the spammers, since they actually have to pay a little, but the advantage of entirely bypassing filters would be huge for many spammers.


Am I confused?



Thanks --



David



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