Changing Cisco Pricing by Unbundling Hardware and Software

Changing Cisco pricing by unbundling hardware and software:

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"I don't hear our customers say we want our networks cheaper," Cisco's Lloyd says.

"I'm hearing our customers say we want the product to be rock solid, to be told how to deploy it, to be upgradable, and for it to work the minute we turn it on."

Software is the key to making that happen, and Cisco thinks it can no longer give away a major ingredient of its success.

If "the network is the platform," as Cisco executives are fond of saying, then software is what makes the platform work and software is what differentiates Cisco's platform from those offered by competitors.

Chambers is determined to make sure Cisco gets paid for that software.

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Carl Weddle, director of IT at trailer-parts maker Quality Trailer Products, sees benefits.

He would no longer have to buy Cisco security products for parts of his network that already are locked down, and he could leverage an already purchased license to add used Cisco boxes to his network without having to buy hardware-software bundles.

"I would love that," he says.

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Very interested in hearing the thoughts of comp.dcom.sys.cisco readers regarding this article.

Sincerely and gratefully yours,

Brad Reese BradReese.Com - Cisco Power Supply Headquarters

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Hendersonville Road, Suite 17 Asheville, North Carolina USA 28803 USA & Canada: 877-549-2680 International: 828-277-7272 Fax: 775-254-3558 AIM: R2MGrant BradReese.Com - Cisco Jobs
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Posted 5 years ago by www.BradReese.Com in Cisco Systems

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