By SETH SUTEL AP Business Writer
Infinity Broadcasting Corp., a terrestrial radio company whose business model is being challenged by the iPod phenomenon, is borrowing a page from its rival's playbook.
Next month, Infinity will convert an underperforming station in San Francisco to a format that will play only "podcasts," or amateur recordings distributed via the Internet to listeners' iPods and other digital music players.
Infinity, which is part of the Viacom Inc. media conglomerate that also owns CBS and MTV, announced Wednesday that it would convert its KYCY-AM station in San Francisco to the new format on May 16.
Infinity said it would be the first time a radio station anywhere played an all-podcast format. Robert Unmacht, a radio consultant in Nashville who tracks radio formats, confirmed that it would be the first such station in the United States.
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New Radio Platform To Be Featured on San Francisco's KYCY-AM And KYOURADIO.COM
NEW YORK, April 27 /PRNewswire/ -- Joel Hollander, Chairman and Chief Executive Officer, Infinity Broadcasting, announced today the creation of KYOURADIO, the world's first-ever podcasting radio station. KYOURADIO's content will be created exclusively by its listeners and available in San Francisco at 1550 KYCY-AM and streamed online at
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