By Diana Goovaerts, CED, Thu, 01/28/2016
Nearly two-thirds of U.S. broadband households subscribe to at least one over-the-top (OTT) video service, according to a new report from Parks Associates.
According to the report, a flurry of new service launches in 2015 helped raise the portion of American households with OTT video services to more than 60 percent. Additionally, two-thirds of broadband households were found to own a connected entertainment device and more than a quarter of households own a streaming media player.
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Neal McLain